A Lesson From 26/11 – Better PR?
January 23rd, 2010 | by Semantic Overload | published in india
Recently there have been reports of a terrorist group aligned with LeT planning on hijacking an Air India flight and using paragliders to launch suicide attacks against India. The kind of lucidity, clarity, and specificity in the news reports seemed unusual (almost unprecedented) for India. Looks like among the lessons learnt from 26/11 is that it is not sufficient to just do your job, you need to make sure that your stakeholders (the people of India) know that you are doing your job. In other words PR/marketing. So are we going to see more ‘transparency’ from the government on intelligence information and credibility of terrorists threats?
